The Digital Newsroom » Manifest Comms http://www.digitalnewsroom.co.uk Groundbreaking Digital News Releases from Manifest Tue, 07 Feb 2012 16:18:57 +0000 en hourly 1 http://wordpress.org/?v=3.2.1 Manifest unveils new-look DigitalNewsroom.co.uk http://www.digitalnewsroom.co.uk/manifestcomms/new-look-digital-newsroom/ http://www.digitalnewsroom.co.uk/manifestcomms/new-look-digital-newsroom/#comments Mon, 21 Mar 2011 15:08:05 +0000 kate http://www.digitalnewsroom.co.uk/?p=5422 Independent PR, social media and design consultancy, Manifest has today re-launched its Digital Newsroom platform, providing clients with one of the most advanced web-enabled news distribution systems in the world. The Digital Newsroom is already used by brands as varied as SANYO, BrewDog, Panasonic and the World Innovation Summit for Education, with the re-development bringing a host of new features and functionality.

  • Conceived, designed and developed by Manifest, The Digital Newsroom provides a comprehensive and fully customisable web-based news archive
  • Electronics giant SANYO was one of the first brands to utilise the benefits of the Digital Newsroom; since appointing Manifest to run the UK PR and social media campaign for its range of Xacti Dual Cameras, the newsroom has had nearly half a million unique users

The key benefits for clients include:

  • A personalised unique domain (e.g. digitalnewsroom.co.uk/SANYO)
  • Enhanced user experience for journalists, bloggers and other media contacts
  • Search engine optimisation (SEO) engineering to attract relevant audiences through web searches
  • Hosting of large attachments, including high resolution images and video
  • Display of real-time Twitter, YouTube and Flickr reactions to stories to offer additional context
  • Links to brands social media profiles to drive community growth
  • One-click social sharing via Twitter, Facebook, email and more
  • Comprehensive analytics detailing the volume and location of users, their on-site behaviour and more
  • Trackable short URL to monitor the reach of social sharing
  • Email distribution analytics to show which media contacts opened the news release email

Quotations

Alex Myers, Director at Manifest London commented:
“The Digital Newsroom was already the most effective web-enabled news platform in the PR industry – but version 2.0 has advanced things even further to combine unrivalled functionality with a great user experience for journalists and bloggers.”

Dominic Jones, UK Marketing Manager at SANYO commented:
“Manifest is unique in its combination of digital understanding and traditional PR expertise. The Digital Newsroom is an exceptional tool for brands to unlock the potential of the web in a way that supports PR activity both online and offline. The result has been heightened coverage and awareness online for SANYO Xacti, helping to inspire record sales for our latest range.”

 

]]> 0 Manifest reach for the sky to celebrate 10 successful years http://www.digitalnewsroom.co.uk/manifestcomms/manifestcelebrate10years/ http://www.digitalnewsroom.co.uk/manifestcomms/manifestcelebrate10years/#comments Tue, 10 Nov 2009 15:52:49 +0000 kate http://www.digitalnewsroom.co.uk/?p=570 West Yorkshire and London based Manifest Communications has been burning bright as part of the UK’s vibrant marketing community for 10 years.

  • Manifest celebrated the event by releasing 10 sky lanterns
  • The full service agency was established by joint Managing Directors Nev Ridley and Shaun Beaumont, November 5 1999
  • They have since grown the company to be one of the UK’s leading marketing consultancies
  • Manifest has developed considerably over the last 10 years
  • The most recent development being the launch of a London office
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