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	<title>The Digital Newsroom &#187; London</title>
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		<title>50 strip in central London for new kindness movement</title>
		<link>http://www.digitalnewsroom.co.uk/ark/london/</link>
		<comments>http://www.digitalnewsroom.co.uk/ark/london/#comments</comments>
		<pubDate>Tue, 17 Aug 2010 10:02:32 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Ark]]></category>
		<category><![CDATA[ark]]></category>
		<category><![CDATA[Arts]]></category>
		<category><![CDATA[Cameron Stewart]]></category>
		<category><![CDATA[carnaby street]]></category>
		<category><![CDATA[England]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[London]]></category>
		<category><![CDATA[naked]]></category>
		<category><![CDATA[nude]]></category>
		<category><![CDATA[Oxfam]]></category>
		<category><![CDATA[oxford street]]></category>
		<category><![CDATA[Piccadilly Circus]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[underwear]]></category>

		<guid isPermaLink="false">http://www.digitalnewsroom.co.uk/?p=3253</guid>
		<description><![CDATA[London was sent first into shock, then happiness this morning as 50 people from all over the UK congregated in Piccadilly Circus, stripping to their underwear in unison then donating their clothes to Oxfam. The event was organised as an &#8216;act of random kindness&#8217; by Arkº The half-naked &#8216;Arkers&#8217; then ran through London performing acts of [...]]]></description>
			<content:encoded><![CDATA[<p style="text-align: left;">London was sent first into shock, then happiness this morning as 50 people from all over the UK congregated in Piccadilly Circus, stripping to their underwear in unison then donating their clothes to <a class="zem_slink" title="Oxfam" rel="wikipedia" href="http://en.wikipedia.org/wiki/Oxfam">Oxfam</a>.</p>
<ul>
<li>The event was organised as an &#8216;act of random kindness&#8217; by <a id="aptureLink_AJciVsomBI" href="http://www.arkhq.com">Arkº</a></li>
<li>The half-naked &#8216;Arkers&#8217; then ran through London performing acts of kindness to  commuters</li>
<li>Already a massive online movement, the event marks its official launch in the UK</li>
<li>The concept of Arkº is that every time you wear the brand (a non profit organisation) you perform one act of random kindness</li>
<li style="text-align: left;">Founder, <a id="aptureLink_k82hyJXEFQ" href="http://www.irishtimes.com/newspaper/images/tile/2009/0228/1224241795032_1.jpg">Cameron Stewart</a>, 20 took part in the run, having brought the 50+ runners together on Facebook and Twitter</li>
</ul>
<p style="text-align: center;"><img class="size-full wp-image-3302 aligncenter" title="Image: Oxford Circus charge" src="http://www.digitalnewsroom.co.uk/uploads/2010/08/Oxford-Circus.jpg" alt="Click here to download a high res (300dpi) jpeg" width="510" height="340" /></p>
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		<item>
		<title>Manifest wins SANYO PR account</title>
		<link>http://www.digitalnewsroom.co.uk/manifestcomms/sanyo/</link>
		<comments>http://www.digitalnewsroom.co.uk/manifestcomms/sanyo/#comments</comments>
		<pubDate>Mon, 25 Jan 2010 05:00:42 +0000</pubDate>
		<dc:creator>Alex</dc:creator>
				<category><![CDATA[Manifest Communications]]></category>
		<category><![CDATA[Client]]></category>
		<category><![CDATA[Digital]]></category>
		<category><![CDATA[London]]></category>
		<category><![CDATA[Manifest]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[public relations]]></category>
		<category><![CDATA[SANYO]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[xacti]]></category>

		<guid isPermaLink="false">http://www.digitalnewsroom.co.uk/?p=1550</guid>
		<description><![CDATA[Manifest Communications London has been signed up by SANYO UK to promote its new range of SANYO Xacti Dual Cameras across both traditional media and social media channels. The new agency will be responsible for all Xacti communications in the UK Manifest will develop SANYO&#8217;s online presence, including management of its official Twitter stream and [...]]]></description>
			<content:encoded><![CDATA[<p><strong><a id="aptureLink_ZBrAN63hoJ" href="http://www.manifestlondon.co.uk/about">Manifest Communications London</a> has been signed up by <a id="aptureLink_g4bcbH43FK" href="http://uk.sanyo.com/">SANYO UK</a> to promote its new range of <a id="aptureLink_nk650HswWY" href="http://en.wikipedia.org/wiki/Xacti">SANYO Xacti</a> Dual Cameras across both traditional media and social media channels.</strong><br />
<br class="clearer" /></p>
<ul>
<li>The new agency will be responsible for all Xacti communications in the UK</li>
<li>Manifest will develop SANYO&#8217;s online presence, including management of its official <a id="aptureLink_3Q37XQtrQp" href="http://twitter.com/sanyo_uk">Twitter stream</a> and <a id="aptureLink_TKucXGDivk" href="http://www.facebook.com/sanyoxacti">Facebook fan page</a></li>
<li>SANYO chose Manifest because of their industry knowledge, creativity and pioneering online tactics</li>
<li>Established last summer, Manifest has already developed an impressive stable of clients including <a id="aptureLink_LCz6LOZQJl" href="http://www.wise-qatar.com/">WISE</a> and <a id="aptureLink_2EKXFluesw" href="http://en.wikipedia.org/wiki/Ilford%20Photo">ILFORD PHOTO</a></li>
<li>Manifest was appointed in January and began work immediately on the account</li>
</ul>
<p>The full press release can be downloaded below.</p>
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