BrewDog

Background and contacts

About BrewDog

We were bored of the industrially brewed lagers and stuffy ales that dominate the UK market. We decided the best way to fix this undesirable predicament was to brew our own beers. Consequently in April 2007 BrewDog was born.Both only 24 at the time, we leased a building, got some scary bank loans, spent all our money on stainless steel and started making some hardcore beers.

About The Digital Newsroom

The BrewDog Digital Newsroom is a simple and useful resource for you to keep track of all the latest news stories. High resolution images and complete press releases are available to download from here, and you can connect with our various social media profiles easily. Suggestions for improvements are welcome.

Contact Details

Alex Myers & Ali Maynard
Manifest London
t. +44 (0)203 1379 270
e. brewdog@manifestlondon.co.uk

BrewDog

UK craft beer revolution is ‘scaring’ beer giants into acquisition, says record-breaking BrewDog.

Scotland’s largest independent brewery, BrewDog has today announced record sales for 2010, including a 230% rise in UK sales of its craft beer compared with 2009. BrewDog co-founder, James Watt suggests that BrewDog’s success is evidence that the UK’s growing taste for artisanal beers is not a temporary trend and that mainstream breweries are ‘running scared’ of the craft beer revolution.

  • BrewDog’s beers are now stocked nationwide in Tesco, Sainsbury’s, ASDA, Morrison’s and Waitrose
  • 2010′s record sales can be attributed to a drastically improved appetite for craft beer
  • Sales through the on trade in the last quarter of 2010 grew by 260% and the company predicts this record will be broken in the coming twelve months
  • BrewDog’s Punk IPA is its biggest selling beer and is now sold is kegs, cask, bottles and cans
  • BrewDog consult their customers via their blog and social media profiles to help mould the business

 

Download the full press release and high resolution images below.

Enhanced by Zemanta

Attached Files

Archive

Hops of Steel: BrewDog opens its 16th craft beer bar in Sheffield

Yorkshire gets its second BrewDog bar as BrewDog Sheffield opens its doors  Scotland’s largest independent brewery, BrewDog has officially opened BrewDog Sheffield, its 13th craft beer bar in the UK and 16th worldwide. Situated at 108-110 Devonshire Street, the new bar is BrewDog’s third launch of 2014, following openings in São Paulo, Brazil in January […]

Read full post

Scottish brewery continues global expansion with launch of BrewDog Tokyo

BrewDog opens its third international bar in Japanese capital. Scottish craft brewery, BrewDog is continuing its global expansion after launching its first bar in Asia, opening the doors to BrewDog Tokyo today. The new bar located in the Roppongi district of the city is the third international bar opened by the maverick brewery, bringing the […]

Read full post